I think this strikes just the right amount of balance between the super busy layout that is reminiscent of the signage on a commercial building in front of a bus terminal, and the single-field style typical of Google.
I dare say that a lot of Koreans will find this more attractive than the other two options.
I'm surprised that Google didn't go for pushing or piggybacking the i-Google format a bit more for their Korean market, though this is a nice approach.
So more than minimalistic appoach is, as I suspected, the "celebrity approach".
ReplyDeleteWhat I hate is the fact that I am automatically redirected to the Korean version. If I wanted to go there, then I would NOT have typed: "google.COM".
ReplyDeleteI agree, extrakorea.
ReplyDeleteAnd, why would I want to search google.co.kr in English, as it sometimes asks?
Just type in
ReplyDeletehttp://www.google.com/ncr
or bookmark the above link to avoid being redirected to Google's Korean homepage (think NCR stands for "no country redirect").
The design's less "busy" than I would have expected. Compared to, say, Naver, it's still pretty minimalist.
ReplyDeleteIf you're iGoogle account is signed in, nothing changes. :)
ReplyDeleteI think this strikes just the right amount of balance between the super busy layout that is reminiscent of the signage on a commercial building in front of a bus terminal, and the single-field style typical of Google.
ReplyDeleteI dare say that a lot of Koreans will find this more attractive than the other two options.
I'm surprised that Google didn't go for pushing or piggybacking the i-Google format a bit more for their Korean market, though this is a nice approach.
My mind is blown.
ReplyDeleteBut wait there is so more.
ReplyDeletehttp://governmentofkorea.blogspot.com/2009/12/google-to-koreanize-main-page-next.html
meh... still too plain for Korean's taste.. :P
ReplyDelete